Hoover Tower

Hoover Tower

As a consumer of legal services, you face a dizzying array of options. Complicating your choice is that all law firm websites seemingly look the same. They recycle the same themes and platitudes— “aggressive” advocacy, “client focused,” and so forth. It’s marketing without much imagination or substance. Unless you’re selecting an attorney based on a trusted referral source, it is difficult to make meaningful and informed distinctions among attorneys in such a crowded, low information environment. Nevertheless, there are some objective metrics which cannot be disguised by fluffy marketing rhetoric that I encourage you to consider.

First, credentials. Mine are outstanding. To my knowledge, I am the only Central Texas family attorney (and one of only a handful of commercial litigators) to have graduated from one of the nation’s top three law schools. Educational pedigree is by no means a perfect proxy for legal ability, but it demonstrates some level of intellectual aptitude that you want in your attorney.

ben carrasco austin law business litigationSecond is results. Read my reviews and you’ll see that whether a case is settled out of court or litigated through trial, I consistently deliver results for my clients. Results that make a positive difference in their lives. Results that bring proper closure to an emotionally and financially difficult process. Results that achieve some measure of that elusive concept called “justice.” Do I necessarily “win” every case? Of course not–and any lawyer who promises a particular outcome in your case is a lawyer you should run from. But when you hire me, you can feel confident that you’ve hired a fighter who will work passionately to achieve the best possible outcome in your case.